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Course offer at Bielefeld University of Applied Sciences

Start your Germany adventure at home

Microcredentials are online courses offered by a university for both students enrolled here and students enrolled at partner universities.

They allow acquiring credit points in other countries, making international contacts, and gaining insight into student life abroad without travelling physically.

The microcredentials on this website are offered free of charge for students enrolled at selected partner universities of Bielefeld University of Applied Sciences.

Would you like to find out more about Bielefeld? Find impressions about our university and our region here.

How to apply

Send an e-mail with the following documents/information to Felix Bitterer (felix.bitterer@fh-bielefeld.de) by March 24, 2021:

  • Name of the course you want to attend
  • Passport copy (incl. date and place of birth)
  • Current address
  • Certificate of enrollment at your home university

 

 

Business English (Code: WEN)

Course form

Synchronous lecture with asynchronous components

Faculty

Faculty of Engineering and Mathematics

Study Type

Undergraduate (Bachelor level)

Prerequisites

English skills: upper B1 (Common European Framework of Reference for Languages)

Course Description

Learning outcomes

• Professional competence: The students extend their active general language skills of B1 and reach a B2.1 level. They possess a sound specialist vocabulary of Business English and master context-related grammar. They communicate spontaneously and fluently about different business functions and present these issues in an assured, clear and detailed manner in English, both in writing and orally.

• Social competence: Students try out and consolidate key communicative skills in English presentations, teamwork and project work.

• Methodological competence: Students use targeted strategies for a content-related appreciation and critical examination of specialist texts and the solution of contextual tasks. They can present economic issues in a manner appropriate to their target audience.

• Personal competence: Students resume responsibility for their learning process; they research and structure authentic material, organize workloads and meet deadlines.

 

Content

• Students master the specialist terminology used in various functional entrepreneurial areas (e.g., entrepreneurship; marketing; finance; sales; company formats).

• Students possess the interdisciplinary skills to perform job-related tasks (Emailing; presentation techniques; negotiating; leadership; problem-solving).

Study Material

Textbook and extra material

Timetable

GROUP A

from 14th April up to and including 8th July, 2021
Weekly on Wednesdays
from 09:45 AM to 11:15 AM and on

Thursdays from 10:30 AM to 01:00 PM (CEST / UTC+2)

 

GROUP B

from 14th April up to and including 8th July, 2021
Weekly on Wednesdays
from 11:30 AM to 01:00 PM and on

Thursdays from 08:30 AM to 10:00 AM (CEST / UTC+2)

 

GROUP C

from 16th April up to and including 9th July, 2021
Weekly on Fridays
from 09:30 AM to 12:30 PM (CEST / UTC+2)

 

Please tell us, which group you want to join!

Credit Points

5 ECTS

Assessment type

Requirements for obtaining ECTS: Regular attendance (70%) and active participation. Passed semester project and written exam.

Places available to microcredentials students

5

Enquiries about course content

Cornelia Biegler-König: cornelia.biegler-koenig@fh-bielefeld.de

 

Consumer Marketing (Code: 5 MKT 44)

Course form

Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

Course description

This course provides an introduction to the behaviour of consumers in Europe and around the world. It focuses on the decision making process of consumers.

 

Course objective

The goal is to provide a systematic presentation of the processes taking place while consumers are making purchase decisions, including perceptual processes, identification processes, motivational processes, and attitudinal processes. The course aims to link consumer behaviour theory with the real-life problems faced by practitioners. Its objective is to analyze the nature of consumers and their environment from a micro to macro perspective. Main topics are consumer culture, consumer decision making, perception, self-concept, motivation, values and lifestyle, learning and attitudes, social groups.

 

Agenda

• Introduction

• What is the impact of consumers on marketing strategy and implementation?

• What is the impact of marketing on consumers?

• Do marketers manipulate consumers?

• Examples

 

Methodology

In this course the following methods, techniques, and aids will be employed: (1) lectures to provide an in-depth exposition of subjects treated, and to clarify, illustrate and supplement reading and research assignments; (2) class discussion of the subjects covered and of questions raised in lectures and readings; (3) application of consumer marketing by participation in case studies (4) question and answer sessions with professor directing questions to particular students; (5) participation in class discussions

Study Material

Useful readings

Main book: Solomon, M.R. (2020). Consumer Behavior - Buying, Having and Being. Boston: Pearson

Schiffman, L., Wisenblit, J. (2014). Consumer Behavior, 11. ed., Pearson Education.

Blackwell, R. D., Miniard, P. W., & Engel, J. F. (2006). Consumer Behaviour; 10. ed., Thomson South-Western.

Recommended journals

Journal of Consumer Research

Journal of Applied Psychology

Journal of Consumer Psychology

Psychology & Marketing

Timetable

from 7th April up to and including 23rd June, 2021
Weekly on Wednesdays
from 09:45 AM to 11:15 AM  and 02:00 PM to 03:30 PM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

(1) Study of textbooks and of selected parts of other books and periodicals as specified in the assignments; (2), discussion of results in front of the class (3) review of articles and news items in current periodicals and journals dealing with consumer theory and practices, (4) study and solutions of cases as specified in the assignments.

Places available to microcredentials students

4

Enquiries about course content

Prof. Dr. Denise Demisch: denise.demisch@fh-bielefeld.de

 

Cross Culture (Code: 5 MG 04)

Course form

Lecture/Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

Students should be aware of their own culture and recognize and evaluate the fact, that there are considerable differences between their own culture and other cultural circles. The aim is to raise awareness of the cultural differences and to develop behavioral rules in order to create a good working atmosphere between the business partners.

Study Material

Different models of cross culture research by

  • Geert Hofstede
  • Edward Hall
  • Louis
  • Nach E. Schein
  • Kluckhohn and Strodtbeck
  • Richard Lewis
  • Fons Trompanas

Group work: Creation of case studies based on different cultures (Asia, Europa, North Amerika, Southamerica, Africa, Arabic World, etc.)

Timetable

from 7th April up to and including 23rd June, 2021
Weekly on Wednesdays
from 08:00 AM to 11:15 AM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

to be announced

Places available to microcredentials students

15

Enquiries about course content

Prof. Dr. oec. Gisbert Göring-Lensing-Hebben: gisbert.goering-lensing-hebben@fh-bielefeld.de

 

Data Mining & Machine Learning (Code: DMML)

Course form

Lecture (synchronous, 4h per week),
Practice (synchronous, 2h per week)

University and Faculty

Faculty of Engineering and Mathematics

Study Type

Master / Graduate

Prerequisites

Knowledge in programming with Python and in statistics

Course Description

Learning Outcomes

- Students gain a profound insight into the techniques, possibilities and applicability of data mining and machine learning. After successful participation they are able to identify potential fields of application of data mining methods and machine learning methods in companies to select suitable procedures and to apply them.

- Students know all steps of the data mining process to generate knowledge from data via algorithms and can apply the individual steps to larger data sets.

- Students know the different types of machine learning and are able to apply supervised and unsupervised learning methods to practical problems.

- Students understand the theoretical background of the learned methods and are able to configure them for a certain context and to adapt them if necessary.

 

Content
- Introduction to Data Mining

- Overview of the data mining process

- Pre-processing (data acquisition and generation, data selection, errors in data, standardization, cleansing/filtering,  dimension reduction)

- Observation problems (cluster analysis, outlier detection)

- Prediction problems (classification, association analysis, sequence pattern analysis, regression analysis)

- Introduction to Machine Learning

- Supervised and unsupervised learning with artificial neural networks (feature subset selection, multi-layer perceptron, self-organizing maps, recurrent networks, convolutional neural networks & deep learning)

- Application and implementation of selected methods using Python, Pandas, Numpy, Scikit-learn and TensorFlow

Study Material

To be announced

Timetable

from 20th April up to and including 22nd June, 2021
Weekly on Tuesdays
from 09:15 AM to 02:00 PM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

Written exam or oral exam

Places available to microcredentials students

3

Enquiries about course content

Prof. Dr.-Ing. Christian Schwede: christian.schwede@fh-bielefeld.de

 

Economics (Code: 5 VWL 07)

Course form

Lecture/Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

M/S 01 or equivalent (working knowledge of mathematics),
MG 02 or equivalent (fundamentals in business administration)

Course Description

This course provides an introduction to the mechanisms of market systems. It deals with decision making of consumers and firms, their interactions, market failure and government activities. Emphasis is also given to a discussion of macroeconomics factors which directly affect product demand and cost of production like exchange rates, interest rates or business cycles.

 

After completing the course students will be able to answer questions like: How do consumers and firms reach optimal decisions, and how do they interact to shape the resources and opportunities available? How does market structure affect market outcomes? When do markets fail and what can be done to mitigate negative effects? How does foreign trade affect the domestic economy? How should policy makers respond to the business cycle?

 

Course objective

In this course you are going to learn how to "think like an economist". For non-economists economics is a strange way of thinking, rather based on obscure assumptions. You consider everything through the lens of trade-offs and in marginal terms, often presuming rational choice of decision-making units. At the end of the course you will have acquired profound knowledge and understanding in basic economic concepts and microeconomics.

 

Agenda

• The Economic Perspective

• Concept of Comparative Advantage

• Demand and Supply

• Power of Prices and Government Action

• Market Structure and Market Failures

• Short-Run Economic Fluctuations

• Basic Concepts of the Open-Economy

• The Impact of Monetary Policy and Fiscal Policy on Aggregate Demand

Study Material

The course’s textbook is Frank, Robert H., Microeconomics and Behavior, 9th ed. (international edition) (or newer edition)

 

Background reading

Mankiw, N.G. and M.P. Taylor, Economics, 5/e, 2020.

Keat, P., P. Young and S. Erfle, Managerial Economics, 7/e, 2014.

 

Material and links for recitation activities are continuously updated and made available on the ILIAS-platform (internal LMS).

Timetable

from 8th April up to and including 24th June, 2021
Weekly on Thursdays
from 09:45 AM to 01:00 PM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

The course follows a literacy oriented course design that favors an active learning process. Thus, students’ active participation is essential:

1) Class discussion and familiarity with assigned readings is crucial.

2) Students are required to participate actively in recap and discussion blocks.

 

Assessment

Open Book Assignment.

Places available to microcredentials students

7

Enquiries about course content

Prof. Dr. rer. pol. habil. Vivian Carstensen: vivian.carstensen@fh-bielefeld.de

 

Entrepreneurship (basics) (Code: 5 MG 34)

Course form

Lecture

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

none

Course Description

Learning outcomes

The overriding goal is to foster knowledge and skills re entrepreneurship. After successful completion of the module, students

  • understand challenging entrepreneurial contexts,
  • perceive entrepreneurial activities as a meaningful career perspective
  • apply specific entrepreneurship methods and tools such as Business Model Canvas and analyze markets and competitive situations
  • evaluate business decisions and assess (market) information
  • develop an individual attitude towards entrepreneurial activity

Content

  • Introduction to Entrepreneurship
  • Recognizing opportunities and generating ideas
  • Feasibility
  • Developing an effective business model
  • Industry and competitor analysis
  • Assessing a new venture’s financial strength and viability
  • Building a new-venture team
  • Getting financing or funding
  • Unique marketing issues
  • Importance of intellectual property
  • Preparing for and evaluating the challenges of growth
  • Strategies for firm growth / franchising

Study Material

all content available through our learning management system

Timetable

Blended learning: asynchronous approach (all content available at ILIAS) combined with live sessions to discuss the case studies and to answer any queries
from 7th April up to and including 23rd June, 2021
Weekly on Wednesdays
from 08:00 AM to 11:15 AM (CEST / UTC+2)

Even if you cannot join the live sessions, you can still take part for this course. In this case, please let the lecturer know that you take part asynchronously only.

Credit Points

6 ECTS

Assessment

Online exam via e-assessment or oral exam via online conference

Places available to microcredentials students

3

Enquiries about course content

Prof. Dr. rer. pol. Bernhard Wach: bernhard.wach@fh-bielefeld.de

 

International Human Resource Management (Code: 5 IBM 03)

Course form

Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

Basic knowledge in human resource management and business organization is recommended.

Advanced knowledge in human resource management is also recommended.

Course Description

Learning outcomes

By completing, the module students dispose of the following skills: They…

  • are able to explain the characteristics of the international human resource management (IHRM) in contrast to the national oriented human resource management (HRM).
  • are able to describe the central issues of the HRM in an international context.
  • have the ability to understand and describe the effects of the internationality of companies on the various areas of activity of the HRM.
  • are capable of analyzing fundamental problems of the HRM and deriving strategic and operational measures.
  • are able to apply what they have learned in practical case studies.

 

Content of the module

  • introduction and basics of IHRM: group work related to the delineation between HRM and IHRM on the basis of scientific articles
  • cultural context of IHRM: cultural comparison on the methodical basis of the Hofstede- & GLOBE model
  • organizational context: standardization vs. localization of HRM practices
  • IHRM in cross-border mergers and acquisitions, alliances, SMEs
  • sourcing for global markets: approaches to staffing, the roles of expats, selection criteria of expats, dual career couples
  • international performance management: control and performance appraisals
  • international training: development, careers and talents; pre-departure, on assignment, re-entry programs and issue (resolution)
  • international compensation: comparison of different assignment packages including simplified calculation
  • international industrial relations (unions, European Union, codes of conduct) and trends/future challenges (e.g., security and safety, role of non-governmental organizations)

 

Interactive involvement and group work is a key feature of the course. Yet, due to the online course design certain interactive features will be constrained; potentially feasible in online format are guest lectures of business professionals (tbd)

Study Material

Set of slides, case studies, exercises, articles, real business cases, templates for paper & pencil exercises

Timetable

from 6th April up to and including 22nd June, 2021
Weekly on Tuesdays
from 03:45 PM to 07:00 PM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

Written examination (1.5 hours)

Places available to microcredentials students

10

Enquiries about course content

Prof. Dr. rer. pol. Bernhard Wach: bernhard.wach@fh-bielefeld.de

 

International Marketing (Code: 5 IBM 02)

Course form

Lecture

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

Learning outcomes

At the end of module the students are able to differentiate between the different aspects of the international marketing. They are capable to apply the 4 P’s in the international environment and to analyse and evaluate the different needs of the markets to achieve the marketing goals. Finally, they are able to create marketing strategies for internationally operating companies.

 

Content

• international Marketing as a coordinative task

• forms of market internationalisation (market selection and evaluation)

• market entry strategies (waterfall and shower strategy)

• specialties of the int. marketing mix (4 P’s)

• degree of standardisation and differentiation in marketing

• coordination cultural distances of the markets

• the use of customer satisfaction analysis as the basic for a strategy building process

• the use of CRM in international marketing in regard to the coordination process

Study Material

Study the used slights of the lessons, reading the basic literature (“International Marketing” from Prof. Dr. Klaus Backhaus, University of Münster), prepare tasks in form of cases or simply about actual circumstances like the discussion of CETA and the influence to marketing.

Timetable

from 7th April up to and including 23rd June, 2021
Weekly on Mondays
from 09:45 AM to 11:15 AM and on Wednesdays 02:00 PM to 03:30 PM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

Written examination of 90 minutes or presentation of 80 minutes plus free discussion of 10 minutes. The evaluation is according to the whole content of the 24 lessons during the semester. Points are given in the written exam for keywords, math problem and the general impression if the student has understood the topic.

Places available to microcredentials students

15

Enquiries about course content

Bernhard van Lengerich: bernhard.van_lengerich@fh-bielefeld.de

 

International Taxation (Code: IBM 05)

Course form

Lecture

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

Learning outcomes

By completing the module students dispose of the following skills:

• They can explain basic terms in the context of taxation of individuals, corporations and business partnerships.

• They are capable of describing the procedure of the determination of the income tax, corporation tax and trade tax.

• They are able to explain several types of legal forms connected to the legal consequences.

• They are able to apply their knowledge in tax cases recognizing the fiscal problems and assigning the correct legal consequences.

• They can explain the problems of the double taxation and the steps in relation to their reduction.

• They can assess tax regulations.

 

Content of the module

• company profit taxes: income tax, corporate tax, trade tax

• taxation of national companies regarding various forms of organisations

• fiscal configuration (for example tax group, transfer of company assets,restructuring)

• basics of the international corporate taxation like double taxation, less taxation, double taxation agreements and European law

• taxation of foreign investors in Germany (inbound investments)

• taxation of international activities of domestic investors (outbound investments)

• determination of profits (transfer prices, determining of the business success)

Study Material

Doernberg, R.L.: International Taxation in a nutshell.

Timetable

from 7th April up to and including 23rd June, 2021
Weekly on Mondays
from 05:30 PM to 07:00 PM and on Wednesdays 09:45 AM to 11:15 AM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

Presentation = 50% and written examination (60 min) = 50%

Places available to microcredentials students

3

Enquiries about course content

Prof. Dr. rer. pol. Cornelia Kraft: cornelia.kraft@fh-bielefeld.de

 

Managerial Finance (Code: 5 CFR 08)

Course form

Lecture/Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

This course provides an overview of financial markets and focuses on the managerial aspects of finance from a multinational business perspective. After successful completion of the module, the students master the fundamentals of financial management. With the knowledge of the various types of interest calculation, they are able to make entrepreneurial credit and investment decisions independently. Furthermore, the knowledge of various ratios enables them to analyze the balance sheets and assess the economic success of a company.

 

Course objective

The goal is to provide a systematic presentation of the theory and operational practices of finance, including instruments of money and capital markets. The course aims to impart an awareness of the continuous changes in these major fields, alongside with changes in international financial policies, investment strategies and practices. Its objective is to analyze the nature of finance from a corporate perspective, to provide the student with an understanding of the concepts and techniques related to financial operations and to discuss the major current developments in this field.

 

Agenda

• Analysis Financial Statements

• Time Value of Money

• Interest rates and yield curve analysis

• Capital budgeting

• Spot markets: Bonds and stocks

• Forward markets: Forwards, Futurs and Options

• Interest rate swaps

• Portfolio theory

 

Methodology

In this course the following methods, techniques and aids will be employed: (1) lectures to provide an in-depth exposition of subjects treated, and to clarify, illustrate and supplement reading and research assignments; (2) class discussion of the subjects covered and of questions raised in lectures and readings; (3) question and answer sessions with professor directing questions to particular students; (4) writing and presenting of a research paper on a topic related to the course content

Study Material

Literature/slides/videos…

Timetable

from 6th April up to and including 22nd June, 2021
Weekly on Tuesdays
from 08:00 AM to 11:15 AM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

Final exam

Places available to microcredentials students

1

Enquiries about course content

Prof. Dr. rer. pol. Felix Zeidler: felix.zeidler@fh-bielefeld.de

 

Managerial Statistics (Code: 5 M/S 06)

Course form

Lecture/Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

After completing this course the students will know basic methods of statistics in economics. They are able to understand and perform statistical analysis. They are able to apply their knowledges in the context of real problems like setting up a simple survey, analysing metric and non-metric data with the R program.

 

Content of the module

• Basic statistical terms

• Principals of a survey

• Frequencies, mean, quantile

• Graphical presentation of distributions

• Variance, standard deviation , coefficient of variation

• Growth rates

• Index numbers

• Scatterplot and qq-plot

• Correlation and regression analysis

• Analysis of Variance

• Introduction to probability

• Random variables

• Estimation of Parameters

• Normal Distribution

• Distributions derived from the Normal Distribution

• Confidence interval

• Testing Hypotheses

Study Material

Handouts with case study, data sample, statistic program R

 

Literature

Anderson: Statistics for Business and Economics

Kohn/Öztürk: Statistik für Ökonomen

McClave: Statistics for Business and Economics

Timetable

from 7th April up to and including 23rd June, 2021
Weekly on Wednesdays
from 08:00 AM to 11:15 AM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

Working through handouts and case study, using R program; Written examination (2 hours) = 100%

Places available to microcredentials students

6

Enquiries about course content

Prof. Dr. sc. pol. Wolfgang Kohn: wolfgang.kohn@fh-bielefeld.de

 

Market Research – International Business Project (Code: SP32)

Course form

Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

English skills level B2

Course Description

Learning outcomes

By the end of the course students are able to apply

• language and communication skills in a real-life marketing environment.

• basic market research techniques to corporate marketing problems.

They will have upgraded and can apply

• cross-cultural communication skills.

• teamwork and project management skills in an international environment.

• presentation and academic writing skills in a real-life environment.

Acquisition of level C1 according CEFR (Common European Framework of Reference)

 

Content

• Conducting exploratory and descriptive market studies

• Data mining techniques: interviews, questionnaires, focus groups

• Processing, interpreting and presenting findings

• Report writing

 

The course contents serve a clear project focus, i.e. to determine the marketability of a virtual product or service idea abroad.

Study Material

to be announced

Timetable

from 8th April up to and including 24th June, 2021
Weekly on Mondays
from 02:00 PM to 03:30 PM and on
Thursdays 02:00 PM to 03:30 PM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

Presentation: 50% oral presentation, 50% written draft

Places available to microcredentials students

4

Enquiries about course content

Kerstin Jerominek: kerstin.jerominek@fh-bielefeld.de

 

Mobile Marketing (Code: 5 MKT 43)

Course form

Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

Course description

This course provides an introduction to digital marketing and gives an overview of mobile business. It then focuses on special areas like mobile marketing and mobile payment.

 

Course objective

The goal is to provide a systematic presentation of the operational practices of (international) mobile business, including instruments of the mobile business system,

technologies, applications and the (international) market. The course aims to impart an awareness of the continuous changes in these major fields, alongside with changes in international mobile business approaches, market strategies and practices. Its objective is to analyze the nature of mobile business at the international, regional, national, institutional and corporate levels, to provide the student with an understanding

of the concepts and techniques related to international mobile business operations and to discuss the major current events in this field. Main topics are Technical Basics, Economic Fundamentals, Mobile application scenarios, Mobile Marketing, Mobile Payment, Security

 

Agenda

Introduction and examples

• What is the definition of mobile marketing/ business?

• Who are the players in the area of mobile business?

• What is now exactly to be mobile?

• Which implications can be made for “to be mobile”?

• What are the applications/services?

• Where are challenges and risks?

Study Material

In this course the following methods, techniques and aids will be employed: (1) lectures to provide an in-depth exposition of subjects treated, and to clarify, illustrate and supplement reading and research assignments; (2) class discussion of the subjects covered and of questions raised in lectures and readings; (3) application of mobile business by participation in case studies (4) question and answer sessions with professor directing questions to particular students; (5) presentation of a research paper on a topic related to the course content; (6) oral class presentations by students with particularly relevant experiences

 

Literature

Useful readings

Krum, Ciny, Mobile Marketing, Pearson education (MAIN BOOK)

Giaglis George M., Mobile business: technologies, applications and markets

Bhuvan Unhelkar, Handbook of Research in Mobile Business: Technical, Methodological, and Social Perspectives, Idem Group

Jouni Paavilainen; Mobile Business Strategies: Understanding the Technologies and Opportunities, Wireless Press

Recommended journals

International Journal of Information Management

Journal of Theoretical and Applied Electronic Commerce Research

Timetable

from 9th April up to and including 25th June, 2021
Weekly on Fridays
from 08:00 AM to 09:30 AM (CEST / UTC+2)

Credit Points

3 or 6 ECTS

Assessment type

Assignments and student responsibilities

(1) Study of textbooks and of selected parts of other books and periodicals as specified in the assignments; (2) research on and writing of a 15 pages paper (space 1, font 12), complete with footnotes and bibliography, Presentation and discussion of results in front of the class (3) review of articles and news items in current periodicals and journals dealing with mobile business theory and practices. (4) study and solutions of cases as specified in the assignments.

 

Assignments and gradings

Presentation (mandatory): 3 ECTS

Additionally paper (optional): additional 3 ECTS

Places available to microcredentials students

3

Enquiries about course content

Prof. Dr. rer. pol. Riza Öztürk: riza.oeztuerk@fh-bielefeld.de

 

Presentations and Meetings (Code: SP40)

Course form

Seminar

Faculty

Faculty of Business

Study Type

Undergraduate (Bachelor level)

Prerequisites

English skills level B2

Course Description

Learning outcomes

After completing the module, students will have acquired:

• Presentations: Students know and are able to apply various presentation techniques get acquainted with different presentation tools, acquire basic rhetorical skills and knowledge, become aware of cultural aspects of body language and are able to implement and actively use their knowledge in presentations for international audiences.

• Meetings: Students will become familiar with different aspects of teamwork with special focus on international teams, gain cultural awareness, learn about negotiation concepts and experience negotiation situations in various economic settings and can describe and apply these skills. They can chair and run international teams and meetings effectively.

• Acquisition of level B2/C1 according to CEFR (Common European Framework of Reference)

 

Content

presentations:

• basic communication models

• cultural awareness

• body language

• rhetoric

• dos and don’ts

• practice and feedback

 

meetings:

• theoretical concepts of international terms

• Harvard Negotiating Concept

• negotiations

• practice and feedback

Study Material

Grussendorf, Marion: English for Presentations. Cornelsen

Canney Davison, Sue and Ward, Karen: Leading

International Teams. McGraw-Hill

Timetable

from 9th April up to and including 25th June, 2021
Weekly on Fridays
from 08:00 AM to 11:15 AM (CEST / UTC+2)

Credit Points

6 ECTS

Assessment type

Combination of project work, presentation and oral examination

Places available to microcredentials students

3

Enquiries about course content

Kerstin Jerominek: kerstin.jerominek@fh-bielefeld.de

 

Product Development and Requirement Engineering

Course form

Synchronous lecture

Faculty

Faculty of Engineering and Mathematics

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

Learning outcomes
Basic knowledge of product development, know the product development process, creativity techniques, design methods, and derive development phases. Students describe, analyze and assess requirements for product development independently.

Content

  1. Product Development
    1.1 Product development process
    1.2 Agile vs. traditional project management
    1.3 Optimization of product and process
    1.4 Creativity techniques
  2. Requirement Engineering
    2.1 Introduction and overview RE
    2.2 Market research and requirement survey

2.3 Quality management

Study Material

Will be available in online learning management system during course

Timetable

from 21st April up to and including 23rd June, 2021

Weekly on Wednesdays from 08:30 AM to 11:45 AM (CEST / UTC+2)

Credit Points

5 ECTS

Assessment type

Project development

Places available to microcredentials students

1

Enquiries about course content

Prof. Dr. Mariam Dopslaf: mariam.dopslaf@fh-bielefeld.de  

 

Technical English 2 (Code: FSE2)

Course form

Synchronous lecture with asynchronous components

Faculty

Faculty of Engineering and Mathematics

Study Type

Undergraduate (Bachelor level)

Prerequisites

English skills: lower B2 (Common European Framework of Reference for Languages)

Course Description

Learning outcomes

• Professional competence: Students acquire an extended active upper B2 language competence. They increase their specialist vocabulary of Technical English and can combine it with expressions from Business English.

• Social competence: Students are aware of differences in intercultural communication, especially in English-speaking business environments.

• Methodological competence: Students are able to skim specialist texts for essential information, present this shortly and concisely both in speaking and writing, establish broader contexts and give a critical assessment.

• Personal competence: Students show English fluency and a pro-active approach to managing authentic English sources.

 

Content

• Students can actively participate in international conferences.

• They master the core terminology for dealing with problem-oriented case studies (e.g., Industry 4.0; automated systems; discussing readings and trends).

• Students possess interdisciplinary skills (e.g. project management; business plan and marketing; economic sectors; manufacturing processes; pitching technical products; designing conference posters; academic writing; persuasion strategies).

Study Material

Textbook and extra material

Timetable

GROUP A

from 12th April up to and including 5th July, 2021
Weekly on Mondays
from 10:15 AM to 01:15 PM (CEST / UTC+2)

 

GROUP B

from 12th April up to and including 7th July, 2021
Weekly on Mondays
from 02:00 PM to 03:30 PM and on
Wednesdays 08:00 AM to 09:30 PM (CEST / UTC+2)

 

Please tell us, which group you want to join!

Credit Points

5 ECTS

Assessment type

Requirements for obtaining ECTS: Regular attendance (70%) and active participation. Passed semester project and written exam.

Places available to microcredentials students

3

Enquiries about course content

Cornelia Biegler-König: cornelia.biegler-koenig@fh-bielefeld.de

 

Textile Technologies (Code: TEX)

Course form

Synchronous lecture

Faculty

Faculty of Engineering and Mathematics

Study Type

Undergraduate (Bachelor level)

Prerequisites

None

Course Description

Learning outcomes
Describing the textile chain, comparing different textile fabrics and materials, indicating the most important textile testing procedures and recent research topics. Students describe, analyze and assess a topic from the textile chain independently.

Content
Textile chain: primary spinning, secondary spinning, weaving, warp and weft knitting, braiding, narrow textiles, finishing, manufacture; textile machines; sustainability in the textile chain; intelligent/functional textiles; physical and other properties of textiles; standards; textile testing instruments. Recent research topics along the textile chain.

Study Material

 to be announced

Timetable

from 13th April up to and including 6th July, 2021
Weekly on Tuesdays
from 11:45 AM to 01:15 PM (CEST / UTC+2) + 2h per week in project groups (groups schedule meetings individually)

Credit Points

5 ECTS

Assessment type

Project work incl. oral presentation and written report

Places available to microcredentials students

10

Enquiries about course content

Prof. Dr. Dr. Andrea Ehrmann: andrea.ehrmann@fh-bielefeld.de